Promoting Student Businesses by Creating a Virtual Entrepreneur Fair

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Project Attributes

School: Belton High School

Class: FBLA

Instructor: Kristen Miemeyer

Client: Student-owned/run Businesses

Problem: How can we help get your student-run business more recognized and utilized within our student population?

Summary

FBLA students organized a High School Student Entrepreneur Fair to showcase and promote student-run businesses within their school community. Initially planned as an in-person event, the project pivoted to a virtual format due to multiple weather-related school closures. The driving question guiding the project was, “How can we help get your student-run business more recognized and utilized within our student population?”

With eight student entrepreneurs collaborating, the FBLA team produced promotional videos highlighting each business. These videos were presented during lunch, providing visibility and engagement opportunities for the student-run ventures despite the shift to a virtual platform. The project demonstrated adaptability and teamwork while supporting peer entrepreneurship and school community connections.

Takeaways

Students learned different skills in marketing and business to help the client acquire more potential customers.

Advice

Plan it all out. Make sure that you plan for things to change that are not under your control. Make sure your kids are excited about it.

Standards/Learning Targets

Building a community through different student-run businesses and potential customers in our school.