Marketing Bringing Awareness to Lucky 13 Rescue

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Project Attributes

Subject Area

  1. Special Education

Industry

  1. Arts, Media, and Communication

Length of Project

  1. One Semester

School District

  1. Shawnee Mission School District

School: Arrowhead Day Program/Shawnee Mission

Class: Secondary ELA

Instructor: Tomi Hitt

Client: Lucky 13 Animal Rescue

Problem: How can we bring awareness to younger generations about Lucky 13 and foster and adoption options?

Summary of Project

Students met with the director of the Lucky 13 organization. The director described the organization, its mission, and its struggles. Students then brainstormed ideas to help the organization with awareness as they need foster and adoptive families. Students created a marketing flyer that the organization could use to help families post information about their foster animals on a YouTube channel that could be used on various social media platforms.

Learning Standards

I can…

  • Research and organize facts and steps in a logical order
  • Determine a common theme to utilize
  • Implement problem-solving and conflict resolution with team members