School: Blue Springs South High School
Class: Fashion and Interior Design
Instructor: Lauren McKiddy
Client: A variety of school organizations, teams, and leadership groups.
Problem: How can we use design to help school organizations visually express their identity and promote their purpose to the wider student body?
Summary
Students collaborated with club sponsors, team coaches, and student leaders to create custom sticker designs that reflect each group’s identity and values. Using industry-standard design software, students worked in pairs to develop and conduct client interviews, identify branding goals, and pitch final designs. Each design could be used as a sticker, on a t-shirt, or as part of other promotional materials. A high school staff member with t-shirt design experience guided students through the design and production process. The project gave students real-world experience in client communication, branding, and digital design.
Takeaways
Students gained design skills, creativity, active listening, client-based empathy, time management, communication, adaptability, and creativity.
Advice
Start by finding your SME first before planning out your unit; they may change the direction you go in.
Standards/Learning Targets
- Apply basic and complex color schemes and color theory to develop and enhance visual effects.
- Analyze the psychological impact that the principles and elements of design have on the individual.